Courses

The Wednesday Workshops hosted by Leila and Sarah are a really great creative escape for me every week. It’s so great to have a casual chat with like-minded people around all things branding and media without the stress of a deadline! It really gets me thinking about things differently when I do head back to my desk as everyone’s thoughts and opinions broaden my mind. If you are in the creative or digital space then this is a great community to join!

CARLA CASWELL: SKY-LEVEL THINKER AKA DIGITAL STRATEGIST

Since Wednesday the 10th of February 2021, we have been running a series of free, weekly, lunchtime workshops over Zoom. Each session is just 30 minutes long, and we kick off at 1pm. Sign up to our newsletter for a weekly, Wednesday morning reminder with a link to the call, or grab a free ticket on Eventbrite and we’ll send you the Zoom link. You don’t need to come to them all!

Wednesday workshops, huh? Tell me more!

Our aim is to get you thinking a bit differently about the digital tools and storytelling techniques you use every day. We want to create a supportive environment to share ideas, and send you off feeling inspired and equipped with some handy new tools. At the very least you should meet some nice new people.

Each session will include an introduction from us, a task for you to complete live on the call (sometimes in pairs/teams), and a bit of discussion and reflection. We are, of course, available by email in between sessions to answer questions and offer further support.

Here are just a few of the subjects we’ll be covering in these sessions:

Using social creatively: Why and how to find the fun in digital communications

Setting the tone: Sharpen your online storytelling skills in half an hour.

Collaborating effectively: How to be there without ‘being there’.

Top tips for popular platforms: Get the most out of your social posts.

Building your brand online: Creative ways to think about who you are and what you stand for.

Dealing with a crisis: Put out fires the classy way.

Beyond social media: What else is out there? The platforms and approaches that might be better for you.

Podcasting: Is it for you? We’ll look at what this trendy medium does well (and what it doesn’t).

Understanding analytics: Get to grips with the latest tools and stats, and keep tabs on your hard work.